2025 Nick and Abby started One Blue World.
We work with developers, architects and place-makers at the earliest stages of a project - to make sure water, wellbeing and community aren’t afterthoughts, but foundations. From developing the initial creative vision for a site, to communicating with local communities, media and key stakeholders, we help shape places people feel better in.
We connect people and places to water - so they can thrive, together.
Creating healthy and future-ready communities.
One Blue World shapes better places, by championing the benefits of ‘Blue’, embedding it into development design and creating practical tools and Blueprints. Our work focuses on placemaking, raising awareness of blue health, and supporting research. We want to help people feel happier, healthier and better connected - for the benefit of themselves and the planet.
Water runs through everything we do…
The Wave is our clearest proof that big, blue-health ideas can become real places that change lives. Founded by Nick, it began as a bold vision to bring a ‘slice of the ocean’ inland, providing access to water, waves and surfing for people of all ages, backgrounds and abilities. Ten years later, that vision stands as a thriving destination near Bristol, which is rooted in making people happier and healthier. Abby worked alongside Nick delivering PR, communications and impact strategy for The Wave from the very beginning.
From concept to delivery, the project taught us the value of trust, collaboration, optimism and grit. Today, its 180-metre surfing lake creates consistent, clean, human-powered waves for beginners through to advanced surfers, offering everything from gentle whitewater to powerful two-metre barrels. The site also brings people together through its Clubhouse, places to eat, shop and stay, and wider outdoor activities.
Most importantly, The Wave shows what happens when blue-health and triple bottom line principles guide every decision: a place that supports physical and mental wellbeing, strengthens community, and reconnects people with water in a safe, uplifting and accessible way. Its proactive Impact programme ensures it continues to break down barriers to surfing and supports those who are in real need of the blue health benefits it offers.
We’re working closely with Arenite, a development partner who shares our belief that places should lift human health and protect the natural world. Together, we’re shaping projects across the UK and further afield - from new settlements to community-led neighbourhoods, energy assets, commercial sites and working landscapes.
Arenite brings self-funded independence and a strong track record in development, construction and consultancy. Our partnership is built on shared values: putting people first, designing with ecological care, and creating vibrant, connected communities that support healthier ways of living.
